FoodMind
Utilizing UX/UI design and behaviour-driven features, Thaís led the creation of FoodMind, a wellness app connecting patients, nutritionists, and psychologists through emotional insights. She structured the MVP using AI architecture, custom user journeys, and no-code tools, while fostering human-centred care and scalable product thinking.
Launching a Human-Centred Wellness App with AI Architecture from Day One
Utilizing UX/UI design and behaviour-driven features, Thaís led the creation of FoodMind, a wellness app connecting patients, nutritionists, and psychologists through emotional insights. She structured the MVP using AI architecture, custom user journeys, and no-code tools, while fostering human-centred care and scalable product thinking.
ROLE
TIMELINE
RESPONSABILITIES
- Led the product strategy
- Conducted user research
- Designed personalized user journeys
- Built the MVP using no-code tools,
- created emotionally intelligent microcopy and adaptive prompts
- Iterated design solutions
- Architected the product to scale with AI
- Defined roadmap, priorities, and product decisions